# CryptoRank Labs

> CryptoRank Labs is a crypto, fintech and Web3 SEO and AI-search agency. Five service lines: Crypto SEO retainer (from $3,200/mo), Crypto Link Building (from $2,400/mo), Crypto Copywriting (from $1,800/mo), Crypto Advertising (from $2,000/mo), Crypto SMM (from $1,600/mo). Niche-aware multipliers for crypto licensing, tokenization, DeFi/SaaS. Operating since 2018, based in Basel, Schweiz, serving 14+ countries. Email: hello@cryptoseoagency.net.

## Services
- [Crypto SEO — organic search retainer for Web3 brands](https://cryptoseoagency.net/services/crypto-seo) — From $3,200 / month, min 6 months. Crypto SEO is a six-month retainer that runs a complete search engine for one crypto, fintech or Web3 brand — technical fixes, AEO-structured content, donor links, weekly tracking, monthly ROI report — under one fixed monthly fee.
- [Crypto Link Building — donor placements AI and Google verify](https://cryptoseoagency.net/services/crypto-link-building) — From $2,400 / month, min 3 months. Crypto Link Building is a focused three-month link program that audits the existing profile, removes toxic links, and lands 6–12 placements per month on crypto, fintech and legaltech media that GPTBot, ClaudeBot and PerplexityBot actually fetch.
- [Crypto Copywriting — AEO content that ranks and gets cited](https://cryptoseoagency.net/services/crypto-copywriting) — From $1,800 / month, min 3 months. Crypto Copywriting is a three-month content production retainer covering 4–8 long-form AEO articles per month, page rewrites, white-paper editing, and a quarterly content plan ranked by citation potential rather than keyword volume.
- [Crypto Advertising — PPC and native on whitelisted inventory](https://cryptoseoagency.net/services/crypto-advertising) — From $2,000 / month, min 3 months. Crypto Advertising is a three-month paid acquisition retainer that rebuilds the account architecture across Google (where allowed), Bing, Reddit, X and crypto-native networks, audits every placement for traffic quality, and reports cost-per-qualified-lead weekly.
- [Crypto SMM — community and paid social for Web3](https://cryptoseoagency.net/services/crypto-smm) — From $1,600 / month, min 3 months. Crypto SMM is a three-month community and paid-social retainer covering 12–20 posts per active channel per month, AMA and Twitter Spaces production, vetted KOL outreach, and weekly community management.

## Pricing (base rate)
- Crypto SEO (Organic search retainer): From $3,200 / month / From 131,000 UAH / month, min 6 months. Rank where crypto buyers actually search.
- Crypto Link Building (Authority + donor placements): From $2,400 / month / From 98,500 UAH / month, min 3 months. Donor links AI and Google can both verify.
- Crypto Copywriting (AEO-ready content production): From $1,800 / month / From 73,800 UAH / month, min 3 months. Content that ranks, cites and converts.
- Crypto Advertising (PPC, native and crypto ad networks): From $2,000 / month / From 82,000 UAH / month, min 3 months. Pipeline from paid, on whitelisted crypto-friendly inventory.
- Crypto SMM (Community + paid social): From $1,600 / month / From 65,500 UAH / month, min 3 months. Build the audience that AI tracks as social proof.

## Niche multipliers
- Exchanges, wallets, on/off-ramps: 1.0×. Highest competition, highest LTV. KYC/AML disclosures, regulatory copy, fast token rotation. SEO drives KYC sign-ups, paid drives volume, content earns trust.
- Crypto licensing, VASP, MiCA, EMI: 1.0–1.2×. Legaltech YMYL — named lawyers, jurisdictional accuracy, tight regulatory windows. Lead value $5,000–$80,000 justifies the multiplier; content review is quarterly minimum.
- Tokenization, RWA, DeFi, infra: 0.9–1.1×. Buyer is technical, content is depth-first. Schema for SoftwareApplication + Person, technical link building from dev media, AEO across Perplexity / Phind / DeepSearch where engineers actually look.
- DeFi, crypto SaaS, dev tools: 0.8–0.9×. Smaller buyer set but recurring spend, lower regulatory risk, faster turnaround. Founder-led content scales fast; the cost lever is content production not link risk.

## Team (named experts, verifiable)
- Maksym Drobotenko — Founder & Lead Strategist — CryptoRank Labs. 12 years. Specialties: Crypto and fintech growth strategy, AEO/GEO methodology, Discovery and scope discipline. https://cryptolawindex.com
- Inna Polishchuk — Head of Technical SEO. 9 years. Specialties: Technical SEO and crawl architecture, Schema.org and JSON-LD engineering, JavaScript rendering and pre-render diagnostics. 
- Daniil Reznichenko — Head of Link Building & Digital PR. 8 years. Specialties: Donor allowlist curation, Toxic-link audits and disavow strategy, Digital PR (HARO / Featured.com / sourceofsources). 
- Anastasiia Levytska — Head of Crypto Content & SMM. 7 years. Specialties: Long-form crypto and fintech content, Page rewrites under GS Playbook, Founder-voice social writing. 
- Yaroslav Tkachuk — Head of Paid Acquisition. 9 years. Specialties: Crypto-friendly paid acquisition (Google, Bing, X, Reddit, LinkedIn), Crypto-native network media buying (Coinzilla, Bitmedia, AdEx), Server-side conversion tracking. 

## Case studies
- [Public] Fast Offshore Licenses: organic pipeline rebuild for a multi-jurisdiction licensing firm — Multi-jurisdiction crypto and gambling licensing firm, EU + Caribbean + Indian Ocean, 14 mo. https://cryptoseoagency.net/cases/fast-offshore-licenses
- [Public] CryptoLawIndex: launching a B2B authority site that ranks #1 on "crypto law firm rankings" — Crypto licensing counsel ranking and editorial intelligence, Global (EU, UK, UAE, Caribbean focus), 9 mo. https://cryptoseoagency.net/cases/cryptolawindex
- [NDA] EU-licensed crypto exchange (NDA): rebuilding organic acquisition after Google Ads suspension — EU-licensed crypto exchange (CASP under MiCA), EU + UK, 11 mo. https://cryptoseoagency.net/cases/eu-crypto-exchange-nda
- [NDA] RWA tokenization platform (NDA): authority build for a technical buyer — Series-A real-world-asset (RWA) tokenization platform, Global (US + EU + Singapore focus), 8 mo. https://cryptoseoagency.net/cases/tokenization-platform-nda

## Blog (latest first)
- [Why crypto SEO needs a different playbook in 2026](https://cryptoseoagency.net/blog/why-crypto-seo-needs-a-different-playbook) — Maksym Drobotenko, 8 min. Crypto search demand looks like fintech but rewards differently. YMYL filters, AI-citation patterns and MiCA copy rules change the calculus. A field guide for crypto founders evaluating SEO investment.
- [Crypto SEO agency vs generalist SEO agency: 7 differences that compound](https://cryptoseoagency.net/blog/crypto-seo-agency-vs-generalist) — Maksym Drobotenko, 9 min. Generalist SEO agencies underprice the work then deliver outcomes that fail crypto's YMYL filter. Seven specific places where niche depth changes the result, and how to tell at the discovery call.
- [Crypto link building in 2026: donor allowlist, AI-fetch checks and risk math](https://cryptoseoagency.net/blog/crypto-link-building-2026) — Daniil Reznichenko, 10 min. What changed since 2023: AI crawlers became the new minimum bar for donor links, SpamBrain crypto vertical runs 4–6 sweeps a year, and post-launch re-checks now matter more than initial placement.
- [Crypto copywriting AI search actually cites: 6 structural moves](https://cryptoseoagency.net/blog/crypto-copywriting-ai-cites) — Anastasiia Levytska, 11 min. What separates content that gets quoted by ChatGPT search and Perplexity from content that does not. Specific paragraph structures, byline rules and the de-AI editorial pass we run on every draft.
- [Crypto advertising after Google's policy resets: where pipeline still works in 2026](https://cryptoseoagency.net/blog/crypto-advertising-policy-2026) — Yaroslav Tkachuk, 9 min. Google's certification process moves quarterly, MiCA's marketing rules tightened the EU window, and crypto-native networks have the bot problem. A working channel mix and the whitelist methodology behind it.
- [Crypto SMM that AI tools read as social proof: founder voice and KOL outreach without the farms](https://cryptoseoagency.net/blog/crypto-smm-social-proof) — Anastasiia Levytska, 8 min. What ChatGPT and Perplexity weight as social-authority signals when ranking crypto sources. Founder-voice writing, KOL discovery scoring, AMA structure that compounds, and why follower count is the wrong metric.
- [MiCA marketing rules for crypto-asset service providers in 2026](https://cryptoseoagency.net/blog/mica-marketing-rules-2026) — Maksym Drobotenko, 12 min. What CASPs can and cannot say in EU marketing copy under the operational MiCA regime. Risk-warning placement, prohibited claims, jurisdictional copy variants, and the review workflow we run on every regulated client.
- [Schema.org for crypto sites: Person, ProfessionalService and the citation graph](https://cryptoseoagency.net/blog/schema-org-crypto-sites) — Inna Polishchuk, 12 min. Which JSON-LD types actually move AI-citation rate on crypto sites in 2026, how Person markup compounds with sameAs verification, and the schema graph design for licensing firms, exchanges and tokenization platforms.
- [Measuring AI-driven leads from ChatGPT, Perplexity and Google AI Overviews](https://cryptoseoagency.net/blog/ai-driven-lead-measurement) — Maksym Drobotenko, 10 min. Last-click attribution lies for AI-search funnels. The measurement stack we run for crypto clients to attribute pipeline back to AI citations: GSC plus referrer analysis plus prompt tracking plus self-reported source.
- [The 90-day crypto SEO audit framework: discovery to deliverables](https://cryptoseoagency.net/blog/90-day-crypto-seo-audit-framework) — Maksym Drobotenko, 11 min. What we ship in the first 90 days of every Crypto SEO retainer: discovery week, technical and AEO audit, donor profile audit, baseline metrics. The deliverable list and the timing for each.

## Methodology
- GS Playbook v4.3 four-layer extraction: Hero (≤3 sentences) → X-is-Y intro → Quick Facts table (≥5 rows) → H2-as-question sections with first-sentence direct answers (≤30 words).
- FAQ rule: direct answer ≤30 words, optional 2–3 sentence depth.
- Schema deployed: Article, FAQPage, HowTo, Person, Organization, BreadcrumbList, Service+Offer, ItemList for ranking pages (JSON-LD only).
- AI crawlers allowed: GPTBot, ClaudeBot, PerplexityBot, Google-Extended, CCBot, Applebot-Extended, anthropic-ai, cohere-ai.
- Donor links pre-checked for AI-fetchability (GPTBot / ClaudeBot / PerplexityBot returning 200 OK on sample pages).
- Methodology lives inside every service page (e.g. https://cryptoseoagency.net/services/crypto-seo) and in the blog.

## Track record
- 8 years running a crypto-vertical SEO and AI-search practice (since 2018).
- 60+ delivered engagements across crypto, fintech and Web3.
- 14+ countries served.
- Average first top-3 commercial ranking lands in 4–6 months from kickoff.

## Out of scope
- Hourly retainers without written scope.
- Equity-for-services or revenue-share deals.
- Guaranteed positions or guaranteed citation counts (search and AI citations are probabilistic; we publish ranges).
- PBNs, link farms, paid sponsored placements without disclosure.
- Anonymous mixers, non-KYC platforms in restricted jurisdictions, ICO-only projects without a product.
- Russian-language brand content for CIS markets (routed to partner agencies on request).

## Contact
- Sales / discovery: sales@cryptoseoagency.net
- General: hello@cryptoseoagency.net
- LinkedIn: https://www.linkedin.com/company/cryptorank-labs
- Office: Basel, Schweiz