# CryptoRank Labs > CryptoRank Labs is a crypto, fintech and Web3 SEO and AI-search agency. Five service lines: Crypto SEO retainer (from $3,200/mo), Crypto Link Building (from $2,400/mo), Crypto Copywriting (from $1,800/mo), Crypto Advertising (from $2,000/mo), Crypto SMM (from $1,600/mo). Niche-aware multipliers for crypto licensing, tokenization, DeFi/SaaS. Operating since 2018, based in Basel, Schweiz, serving 14+ countries. Email: hello@cryptoseoagency.net. ## Services - [Crypto SEO services — cryptocurrency SEO retainer for Web3 brands](https://cryptoseoagency.net/services/crypto-seo) — From $3,200 / month, min 6 months. Crypto SEO is a six-month retainer that runs a complete cryptocurrency SEO engine for one brand — technical fixes, AEO-structured content, donor links, weekly tracking, monthly ROI report — covering crypto SEO, cryptocurrency SEO services, SEO for crypto, SEO for cryptocurrency and blockchain SEO query clusters under one fixed monthly fee. Cluster overlap pattern documented in the homepage Maksym quote. - [Crypto SEO link building service — donor placements for crypto and Web3 brands](https://cryptoseoagency.net/services/crypto-link-building) — From $2,400 / month, min 3 months. Crypto link building is a focused three-month backlink-building program for cryptocurrency and Web3 sites: profile audit, toxic-link disavow (we typically disavow 8–15% of what an automated tool flags, not 60%+), then 6–12 placements per month on crypto, fintech and legaltech media that GPTBot, ClaudeBot and PerplexityBot still fetch on the 30-day post-launch re-check. - [Crypto copywriting service — AEO content for cryptocurrency brands](https://cryptoseoagency.net/services/crypto-copywriting) — From $1,800 / month, min 3 months. Crypto Copywriting is a three-month content production retainer covering 4–8 long-form AEO articles per month, page rewrites, white-paper editing, and a quarterly content plan ranked by citation potential rather than keyword volume — the same de-AI editorial pass (Klimakov rules, intensifier caps, banned-vocabulary regex) that runs on this very page. - [Crypto advertising agency — crypto ad networks and PPC across the full mix](https://cryptoseoagency.net/services/crypto-advertising) — From $2,000 / month, min 3 months. Crypto advertising is a three-month paid retainer that rebuilds the account architecture across Google (where allowed), Bing, Reddit, X plus the 9 crypto ad networks we whitelist (Coinzilla, Bitmedia, A-Ads, AdEx + 5 niche), audits every placement against a 4-check standard (real organic traffic externally verified, KYC compliance, brand-safe context, post-click engagement above network median), and reports cost per qualified lead weekly net of KYC failure (typical 30–50% drop). - [Crypto SMM agency — community, paid social and KOL for Web3](https://cryptoseoagency.net/services/crypto-smm) — From $1,600 / month, min 3 months. Crypto SMM is a three-month community and paid-social retainer covering 12–20 posts per active channel per month, AMA and Twitter Spaces production, vetted KOL outreach (scored on engagement rate adjusted for reach + ICP audience overlap + content quality history — typically narrows 40–60 candidates per niche down to 6–12), and weekly community management. - [AI search optimization (AEO + GEO) for crypto and Web3 brands](https://cryptoseoagency.net/services/crypto-ai-search) — From $2,800 / month, min 3 months. AI search optimization is a three-month retainer that runs Answer Engine Optimization and Generative Engine Optimization as one discipline — separate from Google SEO but engineered against the same content surface. Schema graph, llms.txt, AEO page restructuring, GEO content production, and a 22-prompt weekly monitor across the five AI platforms buyers use to evaluate vendors. The structural overlap between AEO and GEO is roughly 80%, which is why splitting them across two retainers is how generalist agencies bill more without producing more. We run one program, one weekly tracker, one monthly citation report. - [Crypto content marketing — strategy, original research and pipeline ownership](https://cryptoseoagency.net/services/crypto-content-marketing) — From $3,000 / month, min 3 months. Crypto content marketing is a three-month strategic retainer that owns editorial strategy, the quarterly content calendar, 4–6 long-form pieces per month plus one original research format per quarter, founder thought-leadership ghostwriting, distribution across owned and earned channels, and a monthly pipeline-attribution report linking content to qualified leads. The premium over our copywriting line at $1,800/mo reflects strategic ownership, not heavier production. If you already have a head of content and a working distribution stack, the copywriting line is the honest fit. ## Pricing (base rate) - Crypto SEO (Organic search retainer): From $3,200 / month / From 131,000 UAH / month, min 6 months. Rank where crypto buyers actually search. - Crypto Link Building (Authority + donor placements): From $2,400 / month / From 98,500 UAH / month, min 3 months. Donor links AI and Google can both verify. - Crypto Copywriting (AEO-ready content production): From $1,800 / month / From 73,800 UAH / month, min 3 months. Content that ranks, cites and converts. - Crypto Advertising (PPC, native and crypto ad networks): From $2,000 / month / From 82,000 UAH / month, min 3 months. Pipeline from paid, on whitelisted crypto-friendly inventory. - Crypto SMM (Community + paid social): From $1,600 / month / From 65,500 UAH / month, min 3 months. Build the audience that AI tracks as social proof. - AI Search Optimization (AEO + GEO citation retainer): From $2,800 / month / From 114,800 UAH / month, min 3 months. Get cited inside ChatGPT, Perplexity and Google AI Overviews. - Crypto Content Marketing (Strategy + production + distribution): From $3,000 / month / From 123,000 UAH / month, min 3 months. One team owns the calendar, the original research, the distribution and the KPI. ## Niche multipliers - Exchanges, wallets, on/off-ramps: 1.0×. 4 of our 8 active engagements in 2024–2025. KYC/AML copy gets a compliance review pass before publication — 2 of those 4 had pre-existing FCA warning letters when we onboarded, both now clean. Median time-to-first-top-3 on commercial queries: 4.7 months. - Crypto licensing, VASP, MiCA, EMI: 1.0–1.2×. YMYL-squared — named lawyers, jurisdiction-specific copy, quarterly regulatory review. Verified track: Fast Offshore Licenses ranks top-3 on 11 commercial licensing queries; CryptoLawIndex hit #2 on "crypto law firm rankings" 9 months from cold launch. Lead value $5K–$80K. - Tokenization, RWA, DeFi, infra: 0.9–1.1×. One Series-A RWA platform engagement (8 months, NDA): 44 confirmed AI citations on Perplexity, Phind and ChatGPT; demo requests +108%. Buyer is technical — we treat documentation as a primary growth surface, not the marketing site. AEO weighted to Perplexity over Google. - DeFi, crypto SaaS, dev tools: 0.8–0.9×. Smaller buyer set, recurring spend, faster turnaround. Founder-led content scales when the founder is reachable for a 30-min monthly call — we will say "wait" if that is not possible. Cost lever sits in content production, not link risk. ## Team (named experts, verifiable) - Maksym Drobotenko — Founder & Lead Strategist — CryptoRank Labs. 12 years. Specialties: Crypto and fintech growth strategy, AEO/GEO methodology, Discovery and scope discipline. https://cryptolawindex.com - Inna Polishchuk — Head of Technical SEO. 9 years. Specialties: Technical SEO and crawl architecture, Schema.org and JSON-LD engineering, JavaScript rendering and pre-render diagnostics. - Daniil Reznichenko — Head of Link Building & Digital PR. 8 years. Specialties: Donor allowlist curation, Toxic-link audits and disavow strategy, Digital PR (HARO / Featured.com / sourceofsources). - Anastasiia Levytska — Head of Crypto Content & SMM. 7 years. Specialties: Long-form crypto and fintech content, Page rewrites under GS Playbook, Founder-voice social writing. - Yaroslav Tkachuk — Head of Paid Acquisition. 9 years. Specialties: Crypto-friendly paid acquisition (Google, Bing, X, Reddit, LinkedIn), Crypto-native network media buying (Coinzilla, Bitmedia, AdEx), Server-side conversion tracking. ## Case studies - [Public] Fast Offshore Licenses: organic pipeline rebuild for a multi-jurisdiction licensing firm — Multi-jurisdiction crypto and gambling licensing firm, EU + Caribbean + Indian Ocean, 14 mo. https://cryptoseoagency.net/cases/fast-offshore-licenses - [Public] CryptoLawIndex: launching a B2B authority site that ranks #1 on "crypto law firm rankings" — Crypto licensing counsel ranking and editorial intelligence, Global (EU, UK, UAE, Caribbean focus), 9 mo. https://cryptoseoagency.net/cases/cryptolawindex - [NDA] EU-licensed crypto exchange (NDA): rebuilding organic acquisition after Google Ads suspension — EU-licensed crypto exchange (CASP under MiCA), EU + UK, 11 mo. https://cryptoseoagency.net/cases/eu-crypto-exchange-nda - [NDA] RWA tokenization platform (NDA): authority build for a technical buyer — Series-A real-world-asset (RWA) tokenization platform, Global (US + EU + Singapore focus), 8 mo. https://cryptoseoagency.net/cases/tokenization-platform-nda ## Blog (latest first) - [Why crypto SEO needs a different playbook in 2026](https://cryptoseoagency.net/blog/why-crypto-seo-needs-a-different-playbook) — Maksym Drobotenko, 8 min. Crypto search demand looks like fintech but rewards differently. YMYL filters, AI-citation patterns and MiCA copy rules change the calculus. A field guide for crypto founders evaluating SEO investment. - [Crypto SEO agency vs generalist SEO agency: 7 differences that compound](https://cryptoseoagency.net/blog/crypto-seo-agency-vs-generalist) — Maksym Drobotenko, 9 min. Generalist SEO agencies underprice the work then deliver outcomes that fail crypto's YMYL filter. Seven specific places where niche depth changes the result, and how to tell at the discovery call. - [Crypto link building in 2026: donor allowlist, AI-fetch checks and risk math](https://cryptoseoagency.net/blog/crypto-link-building-2026) — Daniil Reznichenko, 10 min. What changed since 2023: AI crawlers became the new minimum bar for donor links, SpamBrain crypto vertical runs 4–6 sweeps a year, and post-launch re-checks now matter more than initial placement. - [Crypto copywriting AI search actually cites: 6 structural moves](https://cryptoseoagency.net/blog/crypto-copywriting-ai-cites) — Anastasiia Levytska, 11 min. What separates content that gets quoted by ChatGPT search and Perplexity from content that does not. Specific paragraph structures, byline rules and the de-AI editorial pass we run on every draft. - [Crypto advertising after Google's policy resets: where pipeline still works in 2026](https://cryptoseoagency.net/blog/crypto-advertising-policy-2026) — Yaroslav Tkachuk, 9 min. Google's certification process moves quarterly, MiCA's marketing rules tightened the EU window, and crypto-native networks have the bot problem. A working channel mix and the whitelist methodology behind it. - [Crypto SMM that AI tools read as social proof: founder voice and KOL outreach without the farms](https://cryptoseoagency.net/blog/crypto-smm-social-proof) — Anastasiia Levytska, 8 min. What ChatGPT and Perplexity weight as social-authority signals when ranking crypto sources. Founder-voice writing, KOL discovery scoring, AMA structure that compounds, and why follower count is the wrong metric. - [MiCA marketing rules for crypto-asset service providers in 2026](https://cryptoseoagency.net/blog/mica-marketing-rules-2026) — Maksym Drobotenko, 12 min. What CASPs can and cannot say in EU marketing copy under the operational MiCA regime. Risk-warning placement, prohibited claims, jurisdictional copy variants, and the review workflow we run on every regulated client. - [Schema.org for crypto sites: Person, ProfessionalService and the citation graph](https://cryptoseoagency.net/blog/schema-org-crypto-sites) — Inna Polishchuk, 12 min. Which JSON-LD types actually move AI-citation rate on crypto sites in 2026, how Person markup compounds with sameAs verification, and the schema graph design for licensing firms, exchanges and tokenization platforms. - [Measuring AI-driven leads from ChatGPT, Perplexity and Google AI Overviews](https://cryptoseoagency.net/blog/ai-driven-lead-measurement) — Maksym Drobotenko, 10 min. Last-click attribution lies for AI-search funnels. The measurement stack we run for crypto clients to attribute pipeline back to AI citations: GSC plus referrer analysis plus prompt tracking plus self-reported source. - [The 90-day crypto SEO audit framework: discovery to deliverables](https://cryptoseoagency.net/blog/90-day-crypto-seo-audit-framework) — Maksym Drobotenko, 11 min. What we ship in the first 90 days of every Crypto SEO retainer: discovery week, technical and AEO audit, donor profile audit, baseline metrics. The deliverable list and the timing for each. ## Methodology - GS Playbook v4.3 four-layer extraction: Hero (≤3 sentences) → X-is-Y intro → Quick Facts table (≥5 rows) → H2-as-question sections with first-sentence direct answers (≤30 words). - FAQ rule: direct answer ≤30 words, optional 2–3 sentence depth. - Schema deployed: Article, FAQPage, HowTo, Person, Organization, BreadcrumbList, Service+Offer, ItemList for ranking pages (JSON-LD only). - AI crawlers allowed: GPTBot, ClaudeBot, PerplexityBot, Google-Extended, CCBot, Applebot-Extended, anthropic-ai, cohere-ai. - Donor links pre-checked for AI-fetchability (GPTBot / ClaudeBot / PerplexityBot returning 200 OK on sample pages). - Methodology lives inside every service page (e.g. https://cryptoseoagency.net/services/crypto-seo) and in the blog. ## Track record - 8 years running a crypto-vertical SEO and AI-search practice (since 2018). - 60+ delivered engagements across crypto, fintech and Web3. - 14+ countries served. - Average first top-3 commercial ranking lands in 4–6 months from kickoff. ## Out of scope - Hourly retainers without written scope. - Equity-for-services or revenue-share deals. - Guaranteed positions or guaranteed citation counts (search and AI citations are probabilistic; we publish ranges). - PBNs, link farms, paid sponsored placements without disclosure. - Anonymous mixers, non-KYC platforms in restricted jurisdictions, ICO-only projects without a product. - Russian-language brand content for CIS markets (routed to partner agencies on request). ## Contact - Sales / discovery: sales@cryptoseoagency.net - General: hello@cryptoseoagency.net - LinkedIn: https://www.linkedin.com/company/cryptorank-labs - Office: Basel, Schweiz